Consumers Patriotism - Producers and Consumers Perspective. Pilot Survy in Kujawsko-Pomorskie Voivodship

Joanna Szalacha-Jarmużek

Abstract


The article is based on a research run by author in 2011 in kujawsko-pomorskie region. The research analyzed a phenomenon of consumer patriotism. Author presents outcomes of that analysis, which was more a kind of a complex pilot studies and adds to it a broader context of conscious consumerism phenomenon.


Keywords


consumer patriotism, conscious consumerism, attitudes and knowledge research

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Print ISSN: 1643-8175 (2451-0947), Online ISSN: 2451-0955, DOI prefix: 10.19197, Principal Contact: tbr@wsb.torun.pl